Hoyts Distribution renamed STUDIOCANAL in Australia and New Zealand
Hoyts Distribution in Australia and New Zealand has been renamed STUDIOCANAL.
The re-branding, effective yesterday, comes after the French production house and distribution company acquired Hoyts Distribution in July last year.
The decision was made in order to provide clarity to the international market and strengthen STUDIOCANAL’s positioning worldwide.
STUDIOCANAL Chairman and CEO Olivier Courson said, “The company is fully integrated and despite the long distance, our collaboration is doing great. Having a single name is important for us but also for our partners around the world”.
Robert Slaviero, CEO Australia/New Zealand says: “We are extremely proud and excited to be part of such a prestigious organization and look forward to delivering great films and great results to Australia and New Zealand”.