ABC Commercial has been appointed the international distribution partner for the new Australian series,
Bobbie the Bear, created by Lavender Bear Productions, is a live action animation series about the adventures of a resourceful and inquisitive purple bear.
The series was inspired by the popularity of a soft lavender-scented purple bear called Bobbie which has taken Asia by storm.
Last year, more than 65,000 tourists flocked to the Tasmanian lavender farm where the series is set to pick up their own bear, where demand far exceeds supply.
Bobbie the Bear is produced by Ben Adams and Peter Flynn, and directed by Jody Dwyer.
Bobbie together with his animal friends – including a Tasmanian Tiger, a Tasmanian devil, an Owl, a Bug and Bees – explore the world around them solving any problem that comes their way.
ABC Commercial head of sales and international business, Sharon Ramsay-Luck, said she was thrilled to be taking Bobbie the Bear to an international audience.
“The series is the perfect fit for our children’s catalogue, which is renowned for its high quality content."
The beautifully crafted storylines together with the scenic lavender farm where the series is set has created a magic that will appeal to all ages, worldwide.”
Lavender Bear production executive producer, Ben Adams, said it was an exciting time for Bobby the Bear.
"Our new partnership with ABC Commercial means we can build upon the phenomenal success of Bobbie in Asia, and extend our audience reach to create a whole new fan base around the world.”