Major coup for Oktobor
Press release from Well Above
Award winning visual effects, animation and digital creative convergence studio Oktobor today announced that former Asylum Visual Effects LA EP David Hofflich has joined their team as Executive Producer and Head of TVCs. Hofflich’s appointment is seen as a major coup for Oktobor and very much the leading edge of the company’s continued commitment to TVCs and VFX in New Zealand and internationally.
Hofflich said, “Oktobor has been on my radar for over six years as a world-class visual effects and TVC studio. They have produced stellar imagery and continue to create innovative, imaginative and unique products for their clients. As a result the opportunity to run Oktobor’s TVC department made the decision to leave LA a fairly easy one. Oktobor offers me the chance to work in New Zealand with very forward thinking artists and technicians. They recruit from around the world and have made a real effort to ply not just the local advertising market but the global one as well.”
Hofflich is a true industry veteran with a wealth of knowledge and expertise having been involved in the advertising industry for over 15 years working at production companies, post production facilities and advertising agencies including Rock Honey Design, Mrs. K Design, High Ground Media, Kommitted Films and Asylum Visual Effects.
Hofflich’s reel and client list boast a veritable who’s who of industry figures including such notable directors as Herb Ritts, Michael Bay, Ridley and Tony Scott, Lance Kelleher, Joe Carnahan and Eric Saarinen. Hofflich has also been EP in campaigns for major brands including Boeing, BMW, Cadillac, Ford, Coca Cola, Wal-Mart, Samsung, Nintendo, Budweiser and Sony through agencies such as TBWA/Chiat/Day, Deutsch, Leo Burnett, BBDO and Wieden & Kennedy amongst many others.
Hofflich added, “I have a solid background in production, where I line produced for several years at Ritts/Hayden and post production where I was EP at Asylum VFX in LA. Together with Oktobor’s GM Bruce Everett we have set very firm goals for my tenure at Oktobor that include making a firm and significant continued commitment to the local New Zealand market, further increasing Oktobor’s global presence and creating additional revenue streams.”
Oktobor GM Bruce Everett said, “David’s decision to join Oktobor is great news for us and our clients both domestically and overseas as, with his level of expertise, he is now one of the top commercial VFX Executive Producers in New Zealand and exclusive to Oktobor.
David’s appointment also further underlines Oktobor’s continued deep commitment to TVCs and VFX. In addition to his knowledge and experience David brings with him a raft of enviable international relationships and with them opportunities for Oktobor to work on the highest quality projects.
This is also great news for the local New Zealand industry and economy. As a group Oktobor is now growing equally in two very distinct areas Oktobor TVC/VFX and Oktobor Animation. I’m delighted that David Hofflich has decided not only to join Oktobor to head up the TVC side of the business, but that he has also committed to growing it and making it an even more significant local and global entity.”