Press release from Avid

Avid® (NASDAQ: AVID) today announced that it is showcasing Avid Motion Graphics™, the company’s next-generation graphics solution, at NAB 2012. Avid Motion Graphics gives media producers a streamlined graphics workflow allowing them to deliver stunning visual imagery to air and build strong brand recognition more cost-effectively.

“Avid is committed to helping our customers unleash their creativity to convey information in new ways while also making their workflows more efficient,” said Dana Ruzicka, vice president of segment and product marketing at Avid. “With support for third-party tools, industry standards and plug-ins, Avid Motion Graphics offers the innovation and speed to help our customers work more creatively and cost-effectively than ever before.”

“We are excited about the way our new Avid Motion Graphics solution lets us use the latest AMG software and Deko on the same platform to create high quality graphics and get them quickly to air,” said Christian Augereau, director, France Télévision, Overseas.

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