The Seven Network has appointed Richard Henson to the newly created role, head of content sales.

According to a company statement, the new role underlines Seven’s increasing commitment to the development and distribution of its programming content.

Henson will report to Therese Hegarty, director of content distribution.

Seven develops and produces Australian television content and currently manages its content distribution through a combination of direct sales in addition to significant distribution relationships with various distribution partners. 

Seven’s original formats and produced programmes are sold into more than 130 markets around the world.

In the role as Head of Content Sales, Henson will manage the sales and distribution arrangements of Seven’s significant and rapidly growing catalogue of content rights. 

Henson comes to Seven from his current role as APAC Regional Director, Program Sales and Consumer Products for Discovery Networks International.

Prior to his time at Discovery Networks, Richard has held various sales, strategy and communications roles within the Australian media landscape for companies such as Nickelodeon, MCN, OMD and Universal McCann.

Hegarty said: “I am delighted that we have secured someone of Richard’s calibre to join our team," she said. 

"As both our content catalogue and the aligned revenue streams grow we need the right people in place to maximize opportunities – and we are hugely excited that Richard is coming on board to do just that.”

Henson said he was thrilled to be joining the team at Seven. 

"The quality of Seven content is world class and the opportunity to contribute to distribution strategy and revenue growth was too good to pass up,” he said.

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