Press release from Well Above

Fujinon today announced that the Seven Network has signed an exclusive preferred supplier agreement with the company for the provision of all its high quality camera lenses over the next three years.

Seven Network (Operations) Technical Services Manager, Melbourne Broadcast Centre, John Albiston
 said, “Seven recently upgraded its news fleet to Sony XDCAM and was seeking a preferred supplier for it lens requirements. After a comprehensive market assessment what resulted is a three year exclusive agreement with Fujinon to fulfill Seven’s news acquisition requirements.”

The deal covers Fujinon HA23x7.6BERM and HA14x4.5BERM lenses and comprehensive service and support.

Albiston continued, “The HA23x7.6BERM and HA14x4.5BERM lenses were chosen for their performance in both long and wide applications. Their HD performance will also protect Seven’s investment well into the future. Seven’s relationship with Fujinon has been established over many years so the excellent performance of the kit comes as no surprise. Operators are familiar with it and its technical performance is outstanding.”

As one of Australia’s most innovative free-to-air networks Seven has a wide range of technical and shooting requirements, something Albiston was sure the Fujinon lenses could cope with.

He explained, “The lenses are required for use in the field by Seven’s news crews around the country. News operations are based in the five capital cities, Canberra and seven regional offices in Queensland. The lenses are used in far reaching environments with extremes in temperature, moisture and cleanliness. Key examples include snow, rain, beach and desert shooting conditions. This is ultimately why we chose Fujinon lenses because they are of the highest quality and reliability under the toughest of shooting conditions.”

Commenting on the Seven Network’s long and ongoing relationship with Fujinon Albiston concluded, “Lens performance and reliability are key reasons to recommend Fujinon and Seven continues to operate many Fujinon lenses purchased for the Sydney 2000 Olympic Games. That said Fujinon was actively involved in assisting Seven with both field and lab trials for our assessment which has enhanced the existing, excellent sales relationship we enjoy with them. Service and support happens without any problem and flies well under the radar given the level of service.”

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