SQ injects $150,000 into new fashion-focused YouTube series
A new YouTube series, Pop Culture Inspired Fashion, has been given a grant of $150,000 by Screen Queensland as part of its partnership with YouTube.
The partnership between SQ and YouTube launched last year and pairs Queensland producers with a content creator to collaborate on a new YouTube series. It is part of the state government’s Create Queensland initiative, aimed at building the next generation of ‘creative entrepreneurs'.
Brisbane-based vlogger Katie Orlowski’s YouTube channel, StealTheSpotlight, has over 170K subscribers. The new series will be produced for the channel by Adam Fowler, along with EP Steven Geddes of Light and Shade Media.
Pop Culture Inspired Fashion will look at fashion through the lens of social history, showing viewers how to dress like on-screen characters by “blending retro aesthetics with present day fashion sensibilities.”
Orlowski will interview costume designers, take the audience on shopping trips at Brisbane’s second-hand shops and show viewers how to put together each look.
“The Screen Queensland partnership with YouTube is to encourage innovative approaches to collaborations between YouTube creators and channel owners and traditional screen professionals,” said SQ CEO Tracey Vieria.
“Pop Culture Inspired Fashion is an ideal opportunity to expand on Katie’s loyal fan base and generate Queensland content that resonates with viewers.”
Pop Culture Inspired Fashion will be available on YouTube later in 2017.